Product Marketing Strategist - Jobs in Sidney, BC

Job Description

Product Marketing StrategistWe are looking for a talented marketer to join our rapidly growing business. If you are interested in this position, please include your “why” in your cover letter.What we do: Our wholesome meal solutions, time-saving cookware, and easy-to-follow meal plans, and recipes help busy people and families cook healthy meals at home in 20 minutes or less. We are on a mission to better the lives of 20 million individuals and families across Canada and the US. Our Never-Ever List showcases our commitment to using wholesome ingredients that are 100% gluten-free, free of preservatives, and artificial colours.Who we are: We hire only the best. You’ll be working with some of the best minds in the business, because we understand that “A” people attract “A” people. We love creative minds and we’ve created an environment where you’ll feel safe and comfortable sharing your ideas. We care about our company’s mission, and we thrive off the enthusiasm from our ambassadors, customers, and ever-growing social community.Our values are incorporated into everything we do. We work as a team, grow as a team, and win as a team. If you share the below values, then chances are you’re a great fit to work with us!

• Get it done

• Walk your talk

• Leave things better than you found them

• Genuinely care

• Don’t waste

• Win as a team

About the position: Our growing team is looking for a talented professional that is savvy in all things product marketing. You are talented in both print and digital marketing; you are passionate about the food/CPG industry and consumer trends; you are an inspired copywriter, editor, and proofreader.As a Product Marketing Strategist you will:

• Develop and deliver creative, compelling, industry-leading product marketing copy, social campaigns, and assets.
• Support the launch of new products and promotions through effective positioning, education, and marketing materials. Think product descriptions, printed catalogues, web/e-commerce content, product packaging, flyers, email marketing, video, and social.
• Collaborate closely and build strategies with Marketing, Creative, IRD, and Merchandising teams, while leading the writing/editing and project coordination for various projects.
• Collaborate and work closely with department leads across the business to ideate, gather feedback, and ensure deliverables are completed on time while meeting business expectations.
• Develop and enhance digital content and strategies; work directly in various digital platforms (CMS, email marketing) to build, maintain, and deliver content.
• Employ strong editorial judgement; ensure accuracy of information/facts and grammar while maintaining consistency of brand messaging, voice, tone, and writing standards.
• Interpret and draw insights on company data and campaign metrics.
• Support additional Epicure brand, marketing, and communications initiatives as required.

What we have:

• The opportunity to not only innovate, create, and grow, but to support initiatives and products that are truly useful and helpful.
• A competitive salary and benefits package.
• Annual professional and personal wellness funds.
• Opportunity to join a team at the helm of expanding the company’s brand and mission—we are Canada’s largest direct sales company and are growing fast in the US.
• A team of talented and passionate marketing and creative professionals for you to collaborate with.

What you have:

• A minimum of 3–5 years of experience in a professional marketing role.
• A Bachelor’s Degree in Business, Marketing, Communications, Creative Writing, Journalism, or a related field.
• Experience in product marketing is required. Former work experience in the food/CPG industries is considered an asset.
• Exceptional writing and proofreading/editing skills. You’re just as handy with writing headlines and product descriptions as you are with proofreading and editing print materials.
• Excellent project coordination skills.
• Ability to comfortably contribute to planning and strategy sessions and present your ideas and insights.
• Digital literacy and experience working in e-commerce, content management systems, and email marketing platforms.
• A “leave things better than you found them” mindset.
• Ability to self-start and take initiative; highlight opportunities based on channel engagement and consumer trends.
• Ability to work in a dynamic, fast-paced environment while managing coinciding deadlines.

Job Type: Full-timeQuick Apply

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