Event & Experiential Marketing Specialist - Jobs in Toronto, ON

Job Description

Company DescriptionAt Maple Leaf Sports & Entertainment Partnership (MLSE), we are committed to creating an inclusive workplace that is representative of our community and where all employees feel they belong and can reach their full potential. We are Canada’s preeminent leader in delivering top quality sport and entertainment experiences and one of North America’s leading providers of exceptional fan experiences. We are the parent company of the National Hockey League’s Toronto Maple Leafs, the National Basketball Association’s Toronto Raptors, Major League Soccer’s Toronto FC, the Canadian Football League’s Toronto Argonauts and development teams with the Toronto Marlies (American Hockey League), Raptors 905 (NBA G League), Toronto FC II (MLS NEXT Pro League) and Raptors Uprising Gaming Club, the Toronto Raptors Esports franchise in the NBA 2K League.MLSE owns and/or operates all the venues our teams play and train in, including Scotiabank Arena, BMO Field, Coca-Cola Coliseum, Ford Performance Centre, BMO Training Ground, and OVO Athletic Centre. We also provide fans in Toronto with incredible live music and entertainment events, as well as exceptional culinary experiences through our restaurants (e11even and RS) and clubs (Hot Stove Club, ScotiaClub and Platinum Club). Through MLSE Foundation, we have invested more than $45 million into Ontario communities since 2009 and with MLSE LaunchPad, we provide a place where youth facing barriers use sport to recognize and reach their potential.We achieve all of this through our Common Purpose - to unite and empower our employees to create extraordinary moments for our fans and each other. Come be a part of the team.Job DescriptionAbout the TeamCommercial Marketing is a cross-functional group that focuses on collaboration between MLSE’s commercial and brand businesses to ensure our biggest events, moments and opportunities gain further commercial value and partner satisfaction.About the RoleThe Event & Experiential Marketing Specialist is responsible for managing a robust portfolio of event and experiential activations relating to the Commercial Marketing Team and Commercial Creative Group. This includes leading event activations, key projects and initiatives for a variety of our core business units and partners, creative and strategic ideation, development of pitch materials, project management, and working with different parts of the business to ensure collaboration and cross-functional success in everything we do.We are seeking a creative and self-motivated individual that is passionate about our teams and brands and likes to work in fast paced environments that produce new challenges daily.Key responsibilities

• Work closely with different business units to plan and execute events and experiential activations for both our core business and our partners
• Take internal and external briefs and lead end-to-end project management process on a wide range of different projects
• Work closely with the rest of the Commercial Marketing team to ideate, build and pitch on a wide range of internal events and projects
• Work alongside our Commercial Creative Group to participate in brainstorms and ideation for Partner Programs, ensuring all campaigns have a fulsome experiential dimension
• Develop creative event and activation pitch proposals
• Communicate proposals clearly and effectively to internal and external clients
• Produce or manage in-arena and in-community experiential programs, working with outside vendors and teams to bring them to life
• Work alongside and support our external events team to ensure our programs are executed with excellence and deliver on all objectives and KPIs
• Simultaneously managing multiple projects

QualificationsNote: Before reviewing the qualifications listed below, we want you to know that we understand you may not meet all the qualifications described and have other relevant expertise and experience. We invite you to please share this with us in the "Message to the Hiring Manager" section of our online application.

• 3-5 years of experience in events and/or experiential marketing
• 2-3 years of experience in project management
• Strong track record of collaborating with cross functional partners
• Outstanding communicator, both written and verbal
• Creative, problem solving and analytical approach
• Self-motivated and eager to take on new challenges
• Solid understanding of MS Office Suite (Word, Excel, and PowerPoint)
• Knowledge of Photoshop and Illustrator is a plus
• Knowledge of the sports and entertainment industry

Additional InformationApply by: November 4, 2022We thank all applicants for their interest, however, only those selected for an interview will be contacted.At MLSE, we are committed to building an equitable, diverse and inclusive organization. We are an equal opportunity employer and we do not discriminate on the basis of race, religion, color, national origin, sex, gender, gender expression, sexual orientation, age, marital status, veteran status, or disability status. MLSE will provide reasonable accommodation for qualified individuals with disabilities in the job application process. If you have difficulty using our online application system and you need an accommodation due to a disability, please email accommodations@mlse.com. Please note this email is only for accommodation requests. Resumes sent to this email address will not be considered.Quick Apply

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