Manager, Content Marketing (Corporates Tax) - Jobs in Toronto, ON

Job Description

Are you excited by the opportunity to bring your content marketing experience to a world-class company that is market-leading for both content and technologyWould you like to join an organization that is consistently recognized as a Top Employer to Work For’ across a broad range of categories, such as Culture, Work-Life Balance, Diversity & Inclusion, Opportunities for Women, Social Impact, VolunteerismAbout the RoleAs a Manager, Content Marketing you will be responsible for assisting with planning, creating and implementing content marketing strategies to achieve Corporates’ sales and revenue targets for Thomson Reuters’ tax products and solutions. You will also utilize various content approaches to increase demand and conversion in omnichannel marketing campaigns.Note: This is a *hybrid role (*mix of working from home and in-office each week) and can be based in either of these Hub office locations: Minneapolis/St. Paul area (Eagan), Dallas/Fort Worth area (Carrollton).More About the RoleIn this opportunity as Manager, Content Marketing, you will:

• Help define positioning statements and write messaging for tax products and solutions targeting corporate customers in close coordination with colleagues in various areas such as Solutions Marketing, Marketing Strategy, Campaign Planning, Demand Generation, Product Teams and Proposition.
• Coordinate solution/product launches from a marketing content perspective in the tax space, ensuring the execution of marketing activities in collaboration with other areas of the Marketing Organization.
• Leverage market data and analytical tools to develop and continually optimize content themes/topics.
• Collaborate with Proposition, Marketing Strategy and Campaign Planning to inform development of solutions, products and campaigns.
• Curate content for presentations, demos, events, promotions, videos, podcasts and other marketing deliverables.
• Serve as editor of thought leadership and content marketing assets.
• Produce sales enablement tools and assets.
• Review and write content that is on-brand and on-message.
• Collect and develop testimonials and case studies.
• Project manage content creation jobs with internal resources and outside writers and agencies age content creation jobs with outside writers and agencies.
• Provide leadership and guidance to colleagues on the Content Creation Team.

About YouYou may be a fit for the role of Associate Product Marketing Manager if you have:

• Bachelor’s degree in business, marketing or related field.
• 8+ years in content and product/solution strategy.
• Experience in a B2B marketing organization developing integrated content and product marketing activities in an omnichannel environment.
• Experience in the software, information services and/or relevant industries strongly desired.
• Exceptionally strong writing and editing skills with basic SEO understanding.
• Strong collaboration and teamwork skills across multiple organizational levels and functions.
• Strong analytical approach.
• Knowledge or experience related to Tax helpful but not required.

What’s in it For YouYou will join our inclusive culture of world-class talent, where we are committed to your personal and professional growth through:

• Culture: Globally recognized and award-winning reputation for equality, diversity and inclusion, flexibility, work-life balance, and more.
• Wellbeing: Comprehensive benefit plans; flexible and supportive benefits for work-life balance: company-wide Mental Health Days Off; Headspace app subscription; retirement, savings, tuition reimbursement, and employee incentive programs; resources for mental, physical, and financial wellbeing.
• Learning & Development: LinkedIn Learning access; internal Talent Marketplace with opportunities to work on projects cross-company; Ten Thousand Coffees Thomson Reuters café networking.
• Social Impact: Eight employee-driven Business Resource Groups; two paid volunteer days annually; Environmental, Social and Governance (ESG) initiatives for local and global impact.
• Purpose Driven Work: We have a superpower that we’ve never talked about with as much pride as we should – we are one of the only companies on the planet that helps its customers pursue justice, truth, and transparency. Together, with the professionals and institutions we serve, we help uphold the rule of law, turn the wheels of commerce, catch bad actors, report the facts, and provide trusted, unbiased information to people all over the world.
• COVID-19 Response: Currently, the majority of our employees are working within a hybrid environment consisting of in-office and remote work, and following local COVID-19 bylaws and guidelines.

#LI-TA1Do you want to be part of a team helping re-invent the way knowledge professionals work How about a team that works every day to create a more transparent, just and inclusive future At Thomson Reuters, we’ve been doing just that for almost 160 years. Our industry-leading products and services include highly specialized information-enabled software and tools for legal, tax, accounting and compliance professionals combined with the world’s most global news services – Reuters. We help these professionals do their jobs better, creating more time for them to focus on the things that matter most: advising, advocating, negotiating, governing and informing.We are powered by the talents of 25,000 employees across more than 75 countries, where everyone has a chance to contribute and grow professionally in flexible work environments that celebrate diversity and inclusion. At a time when objectivity, accuracy, fairness and transparency are under attack, we consider it our duty to pursue them. Sound exciting Join us and help shape the industries that move society forward.AccessibilityAs a global business, we rely on diversity of culture and thought to deliver on our goals. To ensure we can do that, we seek talented, qualified employees in all our operations around the world regardless of race, color, sex/gender, including pregnancy, gender identity and expression, national origin, religion, sexual orientation, disability, age, marital status, citizen status, veteran status, or any other protected classification under applicable law. Thomson Reuters is proud to be an Equal Employment Opportunity/Affirmative Action Employer providing a drug-free workplace.We also make reasonable accommodations for qualified individuals with disabilities and for sincerely held religious beliefs in accordance with applicable law.Protect yourself from fraudulent job postings click here to know more.More information about Thomson Reuters can be found on thomsonreuters.com.Quick Apply

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