Performance Marketing Specialist - Jobs in Toronto, ON

Job Description

MarketingJob TypePermanentLocationToronto, CanadaWho are weDeliverect is in hyper-growth! As a global SaaS unicorn, our mission is to be the backbone of on-demand food, with over 110 million orders completed, operating across several countries, and rising.How do we do it Well! We simplify online order management to help restaurants, cloud kitchens and food chains around the world become faster, smarter, and more connected, so they can serve even more delicious food to their customers.Our software offers real-time insights, so restaurants and businesses can manage inventory, track revenue growth, automatically update stock, adjust menus globally and spot new opportunities across platforms with ease. Making the business of feeding people easier.Who we work withFood delivery platforms such as SKIP, Uber Eats, Doordash, and customers such as Taco Bell, Burger King, KFC, Unilever, and your local takeaway too! We also partner with Point Of Sale (POS) Software providers, ensuring we work together to give the FoodTech space, a market leading product.Our PeopleLocated in our hubs across Europe, North America, South America, Australia, and the Middle East we currently have over 530 people and are growing rapidly. Our people are ambitious, take ownership and celebrate success with the entire team. Because we have a deep level of respect for each other, there is always room to learn and develop. We are all entrepreneurial in spirit, constantly looking for opportunities to excel in what we do. All the while knowing the team is with us, celebrating and supporting us along our journey.Reason for the roleGiven our ambitious growth plans, we are looking for a Paid Media Specialist to drive our paid social and search campaigns.This creative and analytical individual will help us with planning and implementing innovative Paid Advertising campaigns to grow the user base, traffic, and engagement for Deliverect and our PartnersThe role requires a passion for technology and the capacity to impact demand generation through paid social campaigns. We work in small groups, where everyone is empowered to partake in our success story. Entrepreneurial in our approach we encourage growth and change. From our linear organization structure we see no limits in you or your abilities. Therefore bring your growth hacking skills, marketing tactics, and the desire to keep building our amazing international culture and values. We truly believe that without you, growth and progress, just wont be as fun.Taking the role by the reins, you will be an excellent communicator in person and virtually, Love to plan out joy, by exhibiting project management skills. Having a keen eye for precision, in the exciting realms of data analytics and copywriting.Tasks and responsibilities

• Manage day-to-day paid social media campaigns across multiple regions, including keyword generation, ad copywriting and testing, bid management, budget management, and reporting.
• Analyze campaign performance daily to ensure monthly objectives are met.
• Write concise copy for ads, including engaging CTAs, and utilize A/B test to drive program effectiveness and efficiency.
• Monitor and manage budget and adjust bids to meet business goals and gain better ROI on an ongoing basis.
• Implement and verify appropriate conversion and web analytics tracking to ensure accurate performance measurement.
• Provide weekly reports to Digital Marketing Manager on campaign performance.
• Stay current with platforms updates, new technologies, trends, and best practices.

Job Requirements

• Bachelors degree in marketing, advertising, communications, or related field.
• Strong knowledge of all social media advertising tools (Facebook, Instagram, Twitter, LinkedIn, and TikTok).
• Minimum of 3+ years of demonstrated paid social media experience within the B2B space - preferably in the hospitality or restaurant industry.
• Must have strong business writing and communication skills. Fluent in English - a second language is a plus (Spanish, French, Dutch, or German).
• Must have strong organizational and quantitative/analytical skills
• Interest and understanding of all aspects of digital media
• Must have extremely strong attention to detail.
• Great attitude, desire to learn, and ability to work in a team environment.
• Experience conducting research to identify trends, top-ranking keywords and provide evidence-based recommendations for developing and testing campaigns.
• Strong ability to analyze data, convert findings into actionable results, and communicate effectively with stakeholders.

What we offer

• We want to support everyone. We offer flexibility around working hours, locations, and office days.
• Diverse international team; regular company and team events
• Transparency and visibility including a weekly company sprint on vision, strategy, roadmap, and progress
• Constantly innovating product with weekly releases, constant new features, and incremental optimizations
• An early position in a scaling international startup with strong growth plans
• Be a part of solving some of the biggest challenges facing the global food tech market

Equal OpportunitiesWe value strength from diversity, embracing our differences by working together within a safe and inclusive working environment. You are welcome at Deliverect for who you are, no matter where you come from or what you look like. Our workplace is for everyone. We are committed to treating everyone fairly and equally. If you need any support during our recruitment process, please get in touch talent@deliverect.com.Quick Apply

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