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Senior Account Manager (Content and Influencer Strategist) - Jobs in Toronto

North Strategic
Job LocationToronto
EducationNot Mentioned
SalaryNot Mentioned
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeContract

Job Description

Job DescriptionAs a Senior Account Manager (Content and Influencer Strategist), your job is to partner with clients to relentlessly pursue innovative creative thinking, with a focus on identifying and leveraging new trends, executing programs, and developing client relationships. An essential ingredient of your success is the ability to partner and collaborate with a number of internal and external stakeholders. This role requires a passionate team leader with very strong creative, strategic thinking and organizational abilities. A creative and analytical thinker who can create cross-channel media strategies for our clients. In this position, you will be developing and managing influencer and social media strategies, programs and teams coupled with a solid understanding of the constantly evolving media landscapes,Position Responsibilities:

  • Experience with social and digital advertising (strategy development is a must; executional experience is an asset)
  • Developing and implementing strategic social media plans to grow client online presence and impact that map back to program KPIs and business goals
  • Very strong in client communications and account management
  • Strong social writing; ability to write effective and thumb-stopping social content
  • Leading the strategic direction of visual brand content based on client objectives (including video and short format content)
  • Ongoing tracking and implementation of industryamp; brand best practices
  • Ability to foster strong relationships with Integrated Agency Team partners
  • Experience developing targeted consumer influencer programs
  • Familiarity with various influencer tools such as Tagger, DoveTail, CreatorIQ
  • Participating in forecasting and managing budgets for a specific set of client accounts; focused on organic growth of existing client base
  • Proficiency in insight gathering and analytics; ability to implement an effective reporting strategy on the metrics that matter to measure content performance and make timely suggestions on how to optimize
  • Leading brainstorming sessions
  • Coaching, developing and mentoring junior team members
  • Proven track record managing client budgets
  • Proactively share industry insights and award-winning work with clients to inform strategy

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