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Digital Marketing Specialist - Jobs in Greater Sudbury, ON

Job LocationGreater Sudbury, ON
EducationNot Mentioned
SalaryNot Disclosed
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeFull Time

Job Description

Brand awareness is one of the key pillars in ensuring a proper return on investment when it comes to developing and maintaining a business online presence. We believe a strong brand and online reputation are best achievable by a strong online marketing plan.Our marketing team is seeking an enthusiastic individual who strives for nothing but the best, and is dedicated to learning and adjusting to the everyday changing needs and offerings within the Social Media Marketing and Search Engine Optimization industries. The ideal candidate will have a strong passion for engaging with customers on a daily basis with the ultimate goal of turning fans into customers for our clients.Above all else, our marketing team values excellence. We are seeking a passionate Digital Marketing Specialist whose experience, attitude and creative talents demonstrate such excellence.REQUIRED SKILLS

  • In-depth knowledge and understanding of existing and emerging social media platforms and their respective participants (Facebook, Twitter, YouTube, Instagram, Snapchat, etc.) and how they can be deployed in different scenarios
  • Demonstrable experience in leveraging social media to drive traffic or achieve tangible goals
  • Strong project management and organizational skills
  • Knowledge of search engine optimization, including keyword research
  • Exceptional copy writing, editing and proofing skills
PRIMARY RESPONSIBILITIES
  • Create budgets for social media activities
  • Plan social media campaigns
  • Manage social media campaigns and day to day activities
  • Manage presence in social networking sites
  • Brand advocacy
  • Community outreach
  • Manage a blogger outreach program
  • Post and comment on relevant blogs
  • Seed content into social networks
  • Write editorial content
  • Create and upload videos
  • Engage in conversations and answer questions
  • Create and maintain social media editorial calendar and posting schedule
  • Develop benchmark metrics to measure the results of social media programs
  • Analyze and evaluate social media campaigns and strategies
  • Report on effectiveness of campaigns
  • Monitor trends in social media
  • Monitor social space for brand and related topics and conversations
  • Understand how the social media impacts search traffic
  • Respond to and engage all inquiries across social platforms
  • Keep our look and feel current
  • Experiment with new and alternative ways to leverage social media activities
  • Monitor trends in the social media space and make recommendations on ways to increase the use of social media
Youll work closely with other team members to deliver a comprehensive marketing plan that is not only well planned, but conveys a clear and effective message. The candidate must be a strong conceptual thinker who can come up with creative, functional ways to deliver our clients message.Ability to work in a fast paced, client focused environment is a must. If this describes you, come join our team!Job Types: Full-time, PermanentSalary: $17.00-$22.00 per hourBenefits:
  • Casual dress
  • Dental care
  • Disability insurance
  • Employee assistance program
  • Extended health care
  • Life insurance
  • On-site parking
  • Store discount
  • Vision care
Schedule:
  • 8 hour shift
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