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Digital Marketing Student - Jobs in Halifax, NS

Job LocationHalifax, NS
EducationNot Mentioned
SalaryNot Disclosed
IndustryNot Mentioned
Functional AreaNot Mentioned
Job TypeFull Time

Job Description

Digital Marketing StudentJob Type: Co-op or Part-timeJob Location: VirtualWinter 2022The Prism Lighting Group™ is an award-winning leader in innovative lighting solutions designed specifically to help our clients excel in the Exhibit/Event/Retail industry. With unique designs, comprehensive catalogues and expert deployment strategies, exhibit illumination is our specialty. Our dedicated team of professionals has decades of lighting experience which allows us to offer on-site or remote expertise and logistical support to help our customers standout through collaborative planning, design, fabrication, and installation.What makes our company truly unique and sets us apart from traditional, one-dimensional lighting suppliers is our ability and drive to remain industry leaders though the use of innovative designs. In fact, over the years, Prism has been responsible for developing multiple, distinctive, and patented solid-state lighting products listed on our Ideas and Innovations page. This creativity combined with our strong focus on providing our clients with customized solutions is the reason we have become the number one choice for LED-based lighting solutions in North America.ARE YOU · … a creative and innovative individual· … an entrepreneurial spirit· … someone with a proven track record of showing great initiative· … motivated by the opportunity to be a part of a small dynamic companyIf you checked all boxes, Prism Lighting Group has an exciting coop opportunity for you! Position OverviewThe Digital Marketing Student is responsible for working with the sales and product development team to carry out a variety of marketing activities.Supporting the implementation of the business development marketing and advertising campaigns; tracking sales data; analysing data, maintaining promotional materials, and preparing reports. Help to develop content utilizing Adobe editor or InDesign for information packages, social media, presentation materials and our website. This position is designed for somebody that excels at problem solving and opportunity identification. S/he is an independent yet collaborative, innovative, personable, and organized individual.Responsibilities· Assist departments with digital marketing activities and planning· Work with Business and Product Development teams to collect and analyze online and social media content using tools such Google / Zoho analytics· Maintaining and monitor online and social media schedule of activities utilizing automated digital marketing applications.· Assist in gathering data research on existing customers, new target markets and competitors.· Track customer response rate to marketing material and other promotional activities.· Assist the Development team in the project proposal writing process.· Help to coordinate virtual promotional presentations with Business and Product Development teams.· Tracks product line results by collecting and analyzing data· Helps to prepare marketing reports by collecting and summarizing data· Research competitive products.· Perform other relevant duties as assigned.Qualifications and Education· College or university education in Marketing, Business Development or Communications

  • Self-motivated and results-driven individual with a demonstrated ability to achieve goals
  • Excellent computer skills with proficiency in Microsoft Office 360, Teams, Excel, Adobe editor & InDesign.
  • Exceptional verbal and written communication
  • Must be familiar with Internet applications including search engines and web browsers.
  • Knowledge in direct marketing, market segmentation, research, and data collection a benefit.
  • Ability to work independently or as part of a team with a high level of integrity, a strong work ethic and excellent time management skills
Please note this is a funded position and participants are only eligible if they meet the following criteria:o They are registered as a full-time or part-time student in a post secondary institution.o They are a Canadian citizen, permanent resident, or person with refugee protection in Canada.o They are legally able to work in Canada according to the laws and regulations of the province or territory where you live.Contract length: 6 monthsPart-time hours: 20 per weekJob Types: Part-time, Internship / Co-opSchedule:
  • Monday to Friday
Work remotely:
  • Yes
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