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Job Location | Harrogate |
Education | Not Mentioned |
Salary | Not Mentioned |
Industry | Not Mentioned |
Functional Area | Not Mentioned |
Job Type | Permanent |
Working with UsChallenging. Meaningful. Life-changing. Those aren’t words that are usually associated with a job. But working at Bristol Myers Squibb is anything but usual. Here, uniquely interesting work happens every day, in every department. From optimizing a production line to the latest breakthroughs in cell therapy, this is work that transforms the lives of patients, and the careers of those who do it. You’ll get the chance to grow and thrive through opportunities uncommon in scale and scope, alongside high-achieving teams rich in diversity. Take your career farther than you thought possible.Bristol Myers Squibb recognizes the importance of balance and flexibility in our work environment. We offer a wide variety of competitive benefits, services and programs that provide our employees with the resources to pursue their goals, both at work and in their personal lives. Read more: careers.bms.com/working-with-us.Bristol Myers Squibb es un empleador que brinda igualdad de oportunidades. Las personas que apliquen para cualquier vacante, y que estén calificadas para la misma recibirán consideración para el empleo sin distinción de raza, color, religión, sexo, orientación sexual, identidad de género, nacionalidad, edad, discapacidad, condición de veterano protegido, embarazo, ciudadanÃa, estado civil, expresión de género, información genética, afiliación polÃtica o cualquier otra caracterÃstica protegida por la ley. Main functions:• Develop and implement marketing and promotional activities for LR LATAM Markets aimed at achieving commercial and brand objectives.• Drive and lead the product launch execution across all eleven territories• Prepare new product launches and support assessing new product launches (e.g. preparing business opportunity assessment).• Carry out market analysis (design/implement action and monitoring plans, SFE metrics, market audits and marketinsights).Reports to (Title) - Commercial Lead LR LATAMOverall Description of Key Responsibilities – Concise summary Main functions:• Develop and implement marketing and promotional activities for LR LATAM Markets aimed at achieving commercial and brand objectives.• Drive and lead the product launch execution (Immuno-Oncology therapy) across all eleven territories• Prepare new product launches and support assessing new product launches (Cardiovascular and hematology) e.g. preparing business opportunity assessment.• Carry out market analysis (design/implement action and monitoring plans, SFE metrics, market audits and market insights).• Know the insights of the main stakeholders/decision makers and trends in pathology.• Develop promotional and educational materials jointly with other areas.• Develop omnichannel strategies• Identify and understand a variety of financial resources/systems, access, promotional, etc. necessary when implementing marketing plans and achieve results.• Prepare marketing plans, sales plans, projections and investment.• Monitor potential deviations/performance indicators.• Manage investment and expense budgets.• Continuously collaborate with the Regional Champion to provide feedback regarding projects and initiatives related to the brand.• Participate in National and International Congresses.• Establish solid contacts with Opinion Leaders and Medical Societies.• Build solid relationships with key areas of the company: Access, Medical, Sales, Finance, Business Excellence, as well as with colleagues from the other business units and Latin American countries.Skills, Competencies and Knowledge