Product Marketing Manager - Jobs in Quebec City, QC

Job Description

Location: Remote Quebec, CanadaThales people architect identity management and data protection solutions at the heart of digital security. Business and governments rely on us to bring trust to the billons of digital interactions they have with people. Our technologies and services help banks exchange funds, people cross borders, energy become smarter and much more. More than 30,000 organizations already rely on us to verify the identities of people and things, grant access to digital services, analyze vast quantities of information and encrypt data to make the connected world more secure.Job Purpose:For over 15 years, Guavus has been at the forefront of applying Big Data, streaming analytics and AI/ML to solutions that enable telecom network operators to overcome critical business challenges impacting customer experience, service quality, operating efficiency, revenue and profitability. Guavus delivers solutions empowering. The Guavus team combines in-depth telecom domain experience with data science and software engineering expertise to deliver high-performance, carrier-grade analytics solutions that the world’s leading network operators are using to collect and analyze petabytes of data every day.A Thales company, Guavus is a lean innovator inside a global technology leader with 80,000 employees in 68 countries, revenue of 17 billion euros (in 2020) and a self-funded R&D budget of 1 billion euros. Guavus works closely with non-telecom Thales business units to provide analytics solutions for applications in industrial IoT, aerospace, transportation and digital security. Guavus also partners with leading network equipment vendors and cloud service providers to further extend its reach to customers around the world.Guavus is in search of a Product Marketing Manager (PMM). Reporting to the Director of Product Marketing within the Product Line Management organization, the PMM is responsible for the success of go-to-market activities for the Guavus family of products.Key Responsibilities:Writing – Content generation is a significant part of this role. You will be developing content for various audiences both internal and external. You will not be responsible for copy editing. Writing samples may be requested.Content strategy – You need to understand the different marketing channels that will be used by the Campaign Marketing team and be able to organize your writing to fit those channels. Understand how you can use the same core messaging to create individual copy for: long-form content (whitepapers, e-books, webinar decks), blogs, social media posts, videos, event abstracts, web pages and more.Sales enablement – You will need to ensure that the sales team and channels are fully prepared to move customers and prospects through the sales funnel. This includes creating pitch decks, play cards, data sheets, competitive battle cards and technical tools such as demos. This also includes developing and delivering sales training.Technical savvy – You will be working with highly technical people, but your deliverables will need to communicate complex technical ideas in very consumable, non-technical ways. You need to have experience interviewing people and researching technical terms and concepts in order to translate features and benefits to customer value.Presentation skills – Must have the ability to regularly create sufficiently attractive and coherent slides, speak to them articulately in live Zoom sessions and confidently entertain Q&A from an audience. No graphic design skills are needed.Hard skillsProduct Marketing - Has the hard skills necessary to function in product marketing. In other words, you have solid business sense and extensive experience with the fundamentals of product marketing (voice of the customer, persona development, problem statements, ideal customer profiles, segmentation, positioning, messaging, use cases, buyer journeys, etc.) and project management.Organization & Project Management - Manages themselves, their workload and time in a manner that ensures constant, steady progress on projects. In other words, you can create a project plan based on limited inputs and execute on that plan from beginning to end. You don’t miss deadlines, and if asked, you can speak to the status of each project on-the-spot.Soft skillsCuriosity/Tenacity - Displays a genuine interest in customers, the market, the industry, and the internal organization and how it functions. You need the tenacity to get people to explain things to you in layman’s terms – even if that means asking ‘why’ multiple times or interviewing the same person multiple times until you get it right. You are unafraid to say “I don’t know” or admit when youve hit a rough spot; and when this happens, you reach out for help in time. In other words, you care enough to obtain a full understanding and are unafraid to ask dumb questions.Accountability - Exhibits a sense of ownership for the role and the work within it. This role is remote and considerable freedom and autonomy is inherent. In other words, understand that the buck stops with you and you are self-supervising. Have the humility to admit mistakes, the urgency to correct them and the self-respect to move on.Responsiveness - Displays the business etiquette necessary to build trust with co-workers. In other words, reply to emails/IMs, attend meetings, follow through on your commitments to others and follow up on others commitments to you.Sense of urgency - Exhibits a high level of productivity. Immediately understands when a situation has changed and due dates may need to be accelerated to accommodate new information or changing variables. In other words, you recognize when you need to hurry.Interpersonal skills - Approaches work in a collaborative, adaptive manner that shows appreciation for multiple perspectives and an understanding of cross-departmental competing priorities, while building healthy work relationships that are amicable in nature. In other words, reasonable people like you, even in challenging situations.Defends decision rights - Exhibits courage and outspokenness when key initiatives or milestones are questioned or discounted by co-workers (even those whom you are outranked by). In other words, you have a backbone.TechnologyIn addition to a mastery of Microsoft Office core applications (Word, Excel, Outlook, etc.), you will need specific proficiency in the following applications: Asana (or similar SaaS project management applications), Slack, PowerPoint (Advanced-level), SharePoint, Zoom.Required Skills and Experience:

• 3-5 years’ experience in a marketing role within a tech company
• Bachelor’s degree
• Fluent in English
• Extensive experience with Microsoft Office Suite

Preferred Skills and Experience:

• 3-5 years’ experience in product marketing for a tech company
• Master’s degree (or near completion)
• Fluent in French is a plus
• Product Marketing certification (Product Marketing Alliance, Pragmatic Marketing Institute, etc.)
• Experience with the telco market, specifically mobile network operators
• Knowledge of advanced analytics, AI based platforms and cloud computing

Thales is an equal opportunity employer which values diversity and inclusivity in the workplace. Thales is committed to providing accommodations in all parts of the interview process. Applicants selected for an interview who require accommodation are asked to advise accordingly upon the invitation for an interview. We will work with you to meet your needs. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.Quick Apply

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