Contract Content Writer - Jobs in Vancouver, BC

Job Description

Job Title: Content WriterCompany Overview: Here at Ooma we empower people to connect in smarter ways. We do this by creating powerful communication experiences through our cloud-based platform to bring people together at work and at home. Our solutions help small business owners stay connected with their customers and manage their businesses from anywhere. For larger companies we provide customized unified communications solutions to meet their unique needs. At home, we help our customers connect with their loved ones by providing the #1 rated VoIP phone service available. We also provide them with peace of mind though our innovative smart home security solution. At Ooma, all our products and services are priced competitively, because we believe advanced technology should be accessible to all.Every day, we strive to uphold our brand values:We care that everyone loves their Ooma experience.We think big to innovate and revolutionize markets.We create smarter solutions that uniquely deliver both superior experiences and superior value.We embrace diversity of thought to make the best decisions.We respect that problems are best solved by fact-based discussions and positive intent.We choose to be a force for good in the world.Working at Ooma means being a team player, while allowing your individual voice to come through. And, youll receive competitive compensation, benefits and generous company perks.Summary:As the content writer for Ooma, you will be responsible for content generation, management, and distribution to drive awareness of the company brand and to drive inbound traffic through organic sources. Utilizing a combination of marketing ideas and content writing as a journalist, you will create, moderate, optimize and distribute content that attracts attention and helps establish Ooma as a trusted brand. You will be part of the marketing team to drive the development of a wide range of content such as infographics, whitepapers, videos, webinars, emails, newsletters, landing pages, print collateral and more. Your content will help acquire new leads, educate prospects, win new business, upsell and cross-sell solutions, and win loyalty from customers.Responsibilities:

• Help in ideating and developing the overall content strategy

• Write content for our new products and services

• Improve and optimize exciting content for better search ranking

• Plan and execute whitepapers, webinars, infographics, blogs, landing pages, videos, etc. to engage the target

audience

• Develop content to support marketing campaigns
• Set up metrics and track progress using qualitative and quantitative data on content.

• Collaborate with creative team to improve visual representations for content

• Establish workflow for requesting, creating, editing, publishing, repurposing and retiring content

Requirements:

• 5+ years of writing experience for website and marketing.

• Excellent storyteller, writer, and editorialist

• Good understanding of content marketing, demand generation, and the buyer lifecycle

• Ability to deliver and convey measurable results using digital marketing analytics and tools

• Portfolio of work for websites, social media, email, collateral, video, etc.

• Bachelors degree in English, Journalism, Technical Writing, Communications, or similar field.

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