Copywriter - Jobs in Vancouver, British Columbia, V5Z 1E9

Job Description

Location: 530 West Broadway, Vancouver BC, Canada Core hours: Monday to Friday from 8am – 4:30pm PSTWe value collaboration, both in-person and remotely. This position is classified as Hybrid under our Hybrid Work Program Policy, where this position is required to be onsite 3-4 days per week.Role SummaryAs a Copywriter, you will be developing and writing for a wide range of creative and cross-functional projects under the guidance of the VP of Marketingamp; Communications, Director of Marketing, Senior PRamp; Communications Manager, Marketing Manager, and Project Managers. In this role, you will bring a natural enthusiasm for organic skin care and immerse yourself in our industry-leading B2B and B2C businesses, translating our award-winning formulations into compelling narratives that resonate with our savvy global network of Spa Partners, Retail Customers, and Team Members. You will also work cross-functionally on diverse projects including product launches, customer support, new customer acquisition, and internal communications. In this role, you will be reporting to the Senior PRamp; Communications Manager. Responsibilities

• Manage storytelling and copy development for product launches, seasonal promotions, and brand campaigns to support Marketing Project Managers
• Write compelling copy from concept to completion for product naming, packaging, marketing collateral, digital platforms, and brand campaign
• Collaborating with Creative Director and Graphic Designers to develop brand and/or product copy in tandem with design concepts
• Participate and/or drive creative pitches to key stakeholders
• Own and evolve the Eminence brand voice, ensuring consistency across all channels
• Support the Creative Director in the ongoing development and maintenance of the Eminence Brand Book
• Evolve and maintain the Eminence Writing Style Guide to establish brand voice guidelines
• Develop strategic positioning and messaging frameworks that elevate our product stories and brand narrative
• Collaborate with the Marketing team leadership on the development and evolution of Brand DNA, inclusive of but not limited to brand personas, consumer need states and audience profiles
• Ghostwrite thought leadership articles, blog posts, and speeches for company leadership and brand ambassadors
• Craft engaging copy for our spa partner content, including marketing toolkits and promotional materials
• Write high-impact corporate communications, executive communications, and PR materials. Support with social media responses and escalated communications, when needed
• Support the Senior PRamp; Communications Manager by providing strategic communications guidance to cross-functional teams and helping manage escalated communications needs.
• Partner with internal teams to create effective training materials and internal communications

• Lead creative briefing process and maintain quality control of all written content

Qualifications

• 5+ years of professional copywriting experience, with significant experience in product and brand storytelling for major global or national brands
• Proven track record developing creative concepts and compelling brand narratives
• Bachelor’s degree English, Communications, Marketing, Journalism or related writing-based discipline, or job-related equivalent experience
• Experience in professional beauty, wellness, or luxury lifestyle brands preferred
• Portfolio demonstrating strong brand, campaign, and product storytelling and brand voice development
• Excellent presentation, communication, strategic thinking, and creative conceptualization skills
• Deep understanding of brand voice development and maintenance
• Ability to translate highly scientific product features into compelling consumer benefits for different audiences with different levels of skin care knowledge
• Strong proofreading and editing abilities, in combination with a high level of attention to detail
• Ability to adapt writing style for different channels and audiences while maintaining our signature brand voice
• Expert knowledge of AP Style and copywriting best practices

Total Rewards

• Competitive salary, quarterly and annual bonuses based on individual and company goals
• 100% employer-paid premiums for extended health, health spending account, wellness program, green transportation incentive, various paid time-off options available from your first day, and product discounts

• Focus on professional development, 1:1 meetings with your leader, tuition assistance program and length of service rewards

The Application Please submit a resume with a cover letter.Applications are currently being reviewed. Immediate submissions are still welcomed.Our CompanyEminence Organic Skin Care provides premium products and unparalleled service to leading salons, spas, beauty professionals, and retail customers. For more than 10 years in a row, skin care professionals have voted Eminence Organic Skin Care as their Favorite Skin Care Line and their favorite company for Product Education. As a Certified B Corporation®, we are looking for Team-members who seek to positively impact lives within our communities, give back through philanthropic endeavours, and make choices to exemplify sustainability and be stewards of the environment. Eminence Organic Skin Care is proud to be an equal opportunity employer. We are passionate about maintaining an inclusive workplace that encourages and values diversity.#EminenceCareersPowered by JazzHR