Brand Consultant Student (4 months) - Winter 2023 - Canadian Tire Corporation - Jobs in Calgary, AB

Job Description

Help us boldly shape retail in CanadaCanadian Tire Corporation’s (CTC) rich heritage of serving Canadians from coast-to-coast dates back to 1922. Our vision is to become the #1 retail brand in Canada and we are focused on innovating and making important investments in our business, especially when it comes to our people. To reach our goal, we need the best talent to help us evolve and drive change across the business – and boldly help shape Canada’s retail industry. As we strive to be at the forefront of a complex and vastly changing retail industry, it is an exciting time to join the Canadian Tire family of companies.Our Commitment to students

• Work in an environment that supports, and fosters knowledge sharing and provides key experiences to increase capabilities through projects or objectives.
• There will be specific and measurable objectives/goals that will support learning & achieving relevant business deliverables.
• Continue to support Canadian Tire’s culture of learning from others, continuous improvement, agility, growth and innovation.
• Investment in the community to create a talented diverse workforce for Canada and Canadian Tire’s future.
• Building & strengthening student social engagement throughout their education and pursuit of their career through ongoing communication and relationship building.

What you’ll do:

• Helps protect and communicate the brand(s) and its respective guidelines
• Supports multi-year strategic roadmap for the brand(s) (internal/external)
• Communicates updated brand guidelines to the Product Team and Design Team to ensure assortment and design adheres to the brand direction
• Assists with developing and updating brand books for all owned brands
• Creates seasonal brand decks and calendars that outline key strategies and stories for the core owned brands
• Executes & monitors brand(s) specific owned channel strategies (social/web)
• Creates unique copy for owned brand products on banner ecommerce sites
• Provides support to retail marketing teams to ensure the brand is properly represented (online/in-store)
• Assists in developing the GTM (go to market) plans for all products/campaigns with retail partners
• Manages and executes community activations that are tied to the brand(s)
• Supports retail training teams to ensure owned brands are incorporated into all training platforms
• Analyzes the market, retail sales data and industry trends
• Ensures delivery dates and schedules for asset delivery are met (online & in-store)
• Effectively and efficiently problem solves and reacts quickly as changes occur
• Proactively communicates with all stakeholders to ensure clear understandings of requirements

Who you are:

• Based in the Calgary area
• Exceptional communication skills with the confidence and passion to share knowledge
• Creative thinker who is observant to seek new opportunities and perceptive to abstract ideas
• Goal driven individual to seek out continuous improvement opportunities
• The ability to take a collaborate approach to build strong relationships and have positive team experiences
• Flexible and dynamic individual who is able to adjust and prioritize accordingly to adapt to business demands and requirements
• Solid foundation of relevant technical skills
• Demonstrates behaviours of transparency, accountability agility and learning from others that will support your success
• Self-starter who is comfortable working with ambiguity
• Passionate for retail leadership and driving process innovation
• Analytical and a critical thinker

What you bring:

• Post-secondary education in Business, Marketing or equivalent
• Business knowledge and/or experience, preferably with a focus on strategic planning, marketing operations and/or process development
• Exceptional facilitation and interpersonal skills, influencing to drive results
• A detail oriented, agile and solution driven perspective

This position is subject to the successful completion of the following Pre-employment conditions:

• Criminal Background Checks

Canadian Tire and its family of companies are boldly shaping retail in Canada and we continue to deliver a positive experience for our customers. As one of the most trusted brands in Canada, our employees take pride in the work we do across the country. It’s more than the iconic triangle that keeps our employees around. From benefits and perks, to learning and development opportunities, to our commitment to Jumpstart – these are some of the many reasons why Canadian Tire Corporation is one of Canada’s Best Managed Companies.To learn more about this team and the Canadian Tire family of companies follow us on LinkedIn.Canadian Tire is an equal opportunity employer. We are committed to a diverse and inclusive workplace for all. We recognize that our future success depends on the perspectives and contributions of all our employees - their diverse backgrounds, abilities and experiences make our business stronger. If you are contacted for a job opportunity, please advise us of any accommodations needed to ensure fair and equitable access throughout the recruitment and selection process. All accommodation information provided will be treated as confidential and used only for the purpose of providing an accessible candidate experience.Quick Apply

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