Amazon Launch and Growth Coordinator - Jobs in Greater Vancouver

Job Description

ABOUT PEARL WESTThis is an opportunity to join our rapidly growing team in Downtown Vancouver, British Columbia. Here at Pearl West, we are a rapidly growing business within the e-commerce industry focusing on buying, selling, and launching brands.Over the last few years, we have grown at an average rate of 30% each year. This newly-created position will be an integral part of our team as we embark on the next phase of our growth. Established in 2018, Pearl West is quickly becoming a leader in offering the industry. Our creative marketing campaigns have quickly earned us brand recognition, and a reputation for being a breath of fresh air in our industry. We believe that business needs to be innovative and creative in order to thrive, and we think it’s important to provide an exciting and vibrant place to work. Culture is the driving force to our success and feeds into every aspect of what we do. But we admit we’re not for everyone. We’re successful because we have high standards, work hard, and hire smart people with strong critical thinking skills – people who are honest and confident enough to say “I don’t know – BUT I’ll find out!” People whose burning questions during interviews include “How many sick and vacation days do I get” need not apply.Your time here will be fast and furious and quite the ride.But the rewards are plentiful.RESPONSIBILITIESLaunch Execution:

• Coordinate the development of creative assets, including imagery and content, to support product launches.
• Conduct comprehensive research to determine product positioning and identify unique selling points for listings and advertising campaigns.
• Develop and implement effective keyword strategies, collaborating closely with the PPC team to optimize keyword rankings.
• Execute review generation strategies to maintain high ratings for product listings.
• Contribute to product ideation and validate niche opportunities through thorough market research.
• Track and analyze data to evaluate launch performance and identify areas for improvement.

Continuous Split-testingamp; Innovation:

• Proactively test new strategies with each launch to stay ahead of competitors and enhance overall performance.
• Conduct ongoing research on competitors and the Amazon marketplace to identify emerging trends and opportunities

Launch List Management:

• Create and manage launch lead lists, including tasks related to Meta Ads andemail list nurturing.
• Cultivate an engaged list of active consumers eagerly awaiting our next newproduct launch.

Support to Brand Manager:

• Serve as a key support resource to the Brand Manager, assisting withvarious initiatives and projects.
• Provide assistance with legacy product relaunches and conduct imagery testing as required.
• Handle Amazon backend flat files and cases to ensure smooth operational processes.

QUALIFICATIONS:

• Excellent organizational skills, with the ability to manage multiple tasks simultaneously.
• Proactive approach to learning new skills and technologies.
• Strong communication and interpersonal skills.
• Analytical mindset with the ability to interpret data and derive actionable insights.
• Possesses a competitive spirit and demonstrates a drive for continuous improvement.
• Experience with / Interest in Selling on Amazon, Meta Ads, and Emailamp; SMS Marketing is a plus.

This job description is not all-inclusive and certain activities, duties or responsibilities may be required of the employee as needed.Powered by JazzHR