Director, Content - Jobs in Outremont

Job Description

We are a leading financial services provider committed to making decisions easier and lives better for our customers and colleagues around the world. From our environmental initiatives to our community investments, we lead with values throughout our business. To help us stand out, we help you step up, because when colleagues are healthy, respected and meaningfully challenged, we all thrive. Discover how you can grow your career, make impact and drive real change with our Winning Team today.Working ArrangementHybridThe Director Content plays a significant role in shaping the expansion of the Canada Segment content strategy. The primary objective of this role is to lead the B2B and B2C content strategy development as well as manage the execution of content creation and distribution. The Director will manage a team of content creators. The Director will liaise with internal marketing colleagues and business stakeholders, leadership teams, as well as external service providers and agencies.Responsibilities:

• Lead content strategy development for Canada Segment and identify future growth opportunities
• Build wholistic content plan across platforms in collaboration with cross-functional partners, and ensure the creation and management of integrated content calendar
• Take a Canada market viewpoint to identify opportunities to scale content distribution
• Manage social media specialist, Manager, Publications and team of writers/content creators
• Act as a key partner with digital team for development of content strategy for Manulife.ca
• Ensure consistent editorial tone/voice
• Guide the creation, editing and drafting of impactful content
• Develop ideas, research, edit and draft content (white papers, emails, social media posts, marketing collateral) related to the financial and insurance industry
• Guide the team in contributing to best-in-class writing/content creation to drive brand awareness, foster customer engagement, and generate business leads

How will you create impactThis role is part of the Canada Segment Brand and Content Marketing team, reporting to the AVP Brand and Content.What motivates you

• You obsess about customers, listen, engage and act for their benefit.
• You think big, with curiosity to discover ways to use your agile approach and enable business outcomes.
• You thrive in teams and enjoy getting things done together.
• You take ownership and build solutions, focusing on what matters.
• You do what is right, work with integrity and speak up.
• You share your humanity, helping us build a diverse and inclusive work environment for everyone.

What we are looking for:

• Experience as a writer and head of editorial with strong knowledge of the Canadian Financial and Insurance space or extensive B2B content experience
• Ability to write and edit short, medium and long-form content
• Experience managing a team of writers/content creators
• Experience writing for digital platforms/websites
• Experience developing content strategies in support of business priorities

What can we offer you

• A competitive salary and benefits packages.
• A growth trajectory that extends upward and outward, encouraging you to follow your passions and learn new skills.
• A focus on growing your career path with us.
• Flexible work policies and strong work-life balance.
• Professional development and leadership opportunities.

Our commitment to you:

• Values-first culture

We lead with our Values every day and bring them to life together.

• Boundless opportunity

We create opportunities to learn and grow at every stage of your career.

• Continuous innovation

We invite you to help redefine the future of financial services.

• Delivering the promise of Diversity, Equity and Inclusion

We foster an inclusive workplace where everyone thrives.

• Championing Corporate Citizenship

We build a business that benefits all stakeholders and has a positive social and environmental impact.#LI-hybridAbout Manulife and John HancockManulife Financial Corporation is a leading international financial services group that helps people make their decisions easier and lives better. With our global headquarters in Toronto, Canada, we operate as Manulife across our offices in Asia, Canada, and Europe, and primarily as John Hancock in the United States. We provide financial advice, insurance, and wealth and asset management solutions for individuals, groups and institutions. At the end of 2022, we had more than 40,000 employees, over 116,000 agents, and thousands of distribution partners, serving over 34 million customers. At the end of 2022, we had $1.3 trillion (US$1.0 trillion) in assets under management and administration, including total invested assets of $0.4 trillion (US $0.3 trillion), and segregated funds net assets of $0.3 trillion (US$0.3 trillion). We trade as#39;MFC #39; on the Toronto, New York, and the Philippine stock exchanges, and under#39;945 #39; in Hong Kong.Manulife is an Equal Opportunity EmployerAt Manulife/John Hancock, we embrace our diversity. We strive to attract, develop and retain a workforce that is as diverse as the customers we serve and to foster an inclusive work environment that embraces the strength of cultures and individuals. We are committed to fair recruitment, retention, advancement and compensation, and we administer all of our practices and programs without discrimination on the basis of race, ancestry, place of origin, colour, ethnic origin, citizenship, religion or religious beliefs, creed, sex (including pregnancy and pregnancy-related conditions), sexual orientation, genetic characteristics, veteran status, gender identity, gender expression, age, marital status, family status, disability, or any other ground protected by applicable law.It is our priority to remove barriers to provide equal access to employment. A Human Resources representative will work with applicants who request a reasonable accommodation during the application process. All information shared during the accommodation request process will be stored and used in a manner that is consistent with applicable laws and Manulife/John Hancock policies. To request a reasonable accommodation in the application process, contact recruitment@manulife.com.Salaryamp; BenefitsThe annual base salary for this role is listed below.Primary LocationToronto, OntarioSalary range is expected to be between$100,500.00 CAD - $180,900.00 CADIf you are applying for this role outside of the primary location, please contact recruitment@manulife.com for the salary range for your location. The actual salary will vary depending on local market conditions, geography and relevant job-related factors such as knowledge, skills, qualifications, experience, and education/training. Employees also have the opportunity to participate in incentive programs and earn incentive compensation tied to business and individual performance.Manulife offers eligible employees a wide array of customizable benefits, including health, dental, mental health, vision, short- and long-term disability, life and AD amp;D insurance coverage, adoption/surrogacy and wellness benefits, and employee/family assistance plans. We also offer eligible employees various retirement savings plans (including pension and a global share ownership plan with employer matching contributions) and financial education and counseling resources. Our generous paid time off program in Canada includes holidays, vacation, personal, and sick days, and we offer the full range of statutory leaves of absence. If you are applying for this role in the U.S., please contact recruitment@manulife.com for more information about U.S.-specific paid time off provisions.