Biologicals Marketing Lead - Jobs in Guelph, ON

Job Description

About SyngentaSyngenta is a global leader in agriculture; rooted in science and dedicated to bringing plant potential to life. Each of our 28,000 employees in more than 90 countries work together to solve one of humanity’s most pressing challenges: growing more food with fewer resources. A diverse workforce and an inclusive workplace environment are enablers of our ambition to be the most collaborative and trusted team in agriculture. Our employees reflect the diversity of our customers, the markets where we operate and the communities which we serve. No matter what your position, you will have a vital role in safely feeding the world and taking care of our planet. Join us and help shape the future of agriculture.About UsAt Syngenta, we are working to build the most collaborative and trusted team in agriculture that provides leading seeds and crop protection innovations to help farmers grow their best crop. We are currently seeking a Biologicals Marketing Lead for the Biological Management Team in Canada.Role Purpose

• Accountable for the product forecasting and brand planning for endophytes, biostimulants, biological fungicides/insecticides and the pre-commercial planning for biologicals that align with Seedcare timing of application (biocontrols, biostimulants and biofertility)
• Development and implementation support of targeted biological customer engagement strategy, and marketing tactics to grower and channel customers to support the key business objectives
• Leadership of Biological Product Launch Teams and support for in-field promotional activities through demonstrated passion for biologicals
• Function as a key collaborator with Product Marketing, Customer marketing, Marketing operations, District Sales teams, Key Account Management (KAM) and Biological Technical Services to;
• Ensure the development of integrated sales and marketing campaigns and supporting tactics are effective for targeted customer segments
• Align with channel strategy and overall territory strategy to deliver business results
• We have a Flexible Work Location approach, and this role can be based in Guelph, Ontario, Calgary, Alberta or remotely across Canada.

What will you do:

• Key member of Biological Management team focused on delivering biologicals to market and filling gaps in the near and long term with biological solutions
• With a long term view, build on the 5-year overall biological brand strategy and strategic plan, that will drive our growth ambitions
• Be a key liaison between Product marketing, Customer marketing, Sales, Account management, Customer Services, Technical Services and other marketing functions
• Interpretation of market dynamics and market intelligence to develop deep understanding of the biological business and our channel, grower and competition
• Establish and track agreed-to marketshare and contribution objectives as part of campaign measurement of KPIs to guide future activities
• Support market analysis for competitive positioning and competitive reactions
• Set direction and guide positioning, messaging and activities to achieve the commercial business priorities

You are someone with:

• 4 year degree in Agriculture or Business
• Minimum 10 years experience in agriculture industry
• Knowledge of Canadian agriculture (including agronomic,crop protection products with emphasis on biologicals markets and practices)
• Knowledge of market dynamics, segmentation, competitive environment and ability to use market research effectively to understand customer, markets and channels
• Knowledge of principles of marketing including campaign and crop plans, CRM, account management, and long-term valuation
• Knowledge of financial and general accounting principles
• Strong interpersonal skills including influencing and negotiation skills; ability to build credibility and repport with key stakeholders quickly
• Ability to both lead and work within crossfunctional teams
• Creative problem solver, analytical thinker and concise decision maker
• Effective at project management, planning and organizing
• A valid passport; 20% travel involved

What We Offer:

• We offer a competitive base salary and incentive bonus potential, combined with challenging and meaningful work, learning and career development opportunities and a great team environment.
• A culture that celebrates diversity & inclusion, promotes personal and professional development and offers flexible work options to meet both your work and personal needs
• Comprehensive Benefit offering, Pension and Group Retirement program with company match, and Profit Sharing
• Focus on Wellness and innovative programs that support overall health and wellbeing such as annual Lifestyle Account and free Headspace App
• Progressive Employee Policies and Programs including a Flexible Work Location approach, and a vacation policy that provides up to 30 days’ vacation for all employees

*** Please note that Syngenta has a COVID19 mandatory vaccination policy that applies to this positionSyngenta is an Equal Opportunity Employer and does not discriminate in recruitment, hiring, training, promotion or any other employment practices for reasons of race, color, religion, gender, national origin, age, sexual orientation, gender identity, marital or veteran status, disability, or any other legally protected status.Syngenta Contact Information:If you need assistance during the application process, please contact the Service Desk at recruitment.na@syngenta.comSyngenta Canada welcomes applications from all qualified candidates and is able to accommodate persons with disabilities. For more information about accommodation during any stage of the recruitment process or if you would like more information on our accommodation policies, please contact recruitment.na@syngenta.com#LI-EH7#RemoteQuick Apply

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